Implementing Sub-Brands as Part of Your Master Brand Strategy
One strategy that many companies are flocking to? The master brand strategy. Read on to learn everything you need to know about the master brand strategy (and how to, well, master it).
Eager to Pull Off the Master Brand Strategy? Here’s What You Need to Know
One strategy that many companies are flocking to? The master brand strategy. Read on to learn everything you need to know about the master brand strategy (and how to, well, master it).
Top tips on finding a perfect product name
Whether you are a start-up business launching your first product, or an established brand launching a line extension, naming a new product is one of the most challenging marketing decisions you’ll have to make.
How To Find The Perfect Domain Name – And Why Your Business Needs It
Your domain name can make or break your online brand awareness. Learn why the perfect domain name is so essential to your online business success.
2020 Logo Design Trends
It’s a known fact that the world of design is ever-changing. While we are proud to be an agency that plays by our own design rules, it’s great to stay up-to-date what’s new or trending.
Positioning Your Brand During the Coronavirus Pandemic
As we navigate to a new normal amid these events, it is crucial to keep talking to your customers. Now is not the time to disappear or broadcast radio-silence.
4 Lessons Marketers Can Learn about Content Creation from Humans of New York
The reason for Human’s of New York’s marketing success is quite simple: the content is authentic and engaging, which offers real value.
Brand Positioning of the Four Most Valuable Brands
Here are the most recent rankings of the 4 most valuable brands in the world, and the factors affecting the brand positioning of these four brands.
How brands can make the most of TikTok
TikTok is fast becoming the most popular app in the world.
Tips to Make Your Brand Videos Stand Out
Here are some things we consider at Soak when we’re brainstorming great brand video content that is engaging, memorable, and performs for your business.
