Klayo develops and deploys enterprise-level workforce capability management software in complex and fast-paced environments – think airports, ports, stadiums, transport networks, etc.

Their software is designed to help manage the many levels of staffing needs over a diverse workforce, and forms a crucial conduit for training and communication within these dispersed teams.

By provided clarity and transparency for their organisations and team members, they never lose sight of what really matters – the people that make up the company.

In short, Klayo gives you the vision to be great.

SOAK helped create a brand position and messaging for this highly nebulous niche product, and distilled it into a new identity and visual language designed to provide cut-through and define a clear point of difference in a marketplace full of overlapping HR management and risk mitigation products.

Klayo Brand Strategy and Design
Klayo Brand Strategy and Design
Klayo Brand Strategy and Design
Klayo Brand Strategy and Design
Klayo Brand Strategy and Design
Klayo Brand Strategy and Design
Klayo Brand Strategy and Design
Klayo Brand Strategy and Design
Klayo Brand Strategy and Design