The benefits of Instagram and Facebook Video Marketing

Video use has rapidly been expanding on social media. Even Facebook founder and CEO Mark Zuckerberg sees the continuing importance of video on his platform, stating “I see video as a megatrend” in February of 2017. Businesses can take advantage of the “megatrend” by using more recorded content in their digital marketing and content strategy…

The Importance of a Complete Digital Marketing Strategy

A challenging, ever-changing beast, the world of digital marketing can be daunting, however with careful planning, the right tools and expert advice from those in the know, it can most certainly be tamed. Holistic strategies undertake a multi-faceted approach to marketing that involves all channels working seamlessly together in order to form a complete user-friendly…