How brands can make the most of TikTok
Here are some things we consider at Soak when we’re brainstorming great brand video content that is engaging, memorable, and performs for your business.
6 Ways to Promote Your Brands Content on Facebook
Billions of people use social media platforms like Facebook every single day to increase the online presence of their brand. This is an extremely popular way to advertise content for marketers. If you know how to promote your brand, products, and services on Facebook the right way, you can reach out to your target audience…
Facebook Lead Ads – Get High Quality Leads on Social Media
When businesses want to expand their client base and improve their brand visibility online, they now choose to utilise Facebook lead ads in favor of other, older styles of online advertising. Studies have shown that if clicking on an ad brings a client to another landing page, the length of time it takes for them…
Social Media – The Key to Successful Branding
With over three billion people in the world using some form of social media, it has proven to be an extremely popular advertising tool. Every day, this online community relies on social media for news, communicating with friends, and entertainment. Sites like Facebook and Twitter provide a way to personalise a user’s interactions with companies…
4 Ways Facebook Remarketing Will Improve Your ROI
As a business owner, you might feel as if you have tried every marketing technique available to expand your reach. However, have you tried running remarketing campaigns on Facebook? Through this tactic, it will become possible to offer your services to new clients that are already interested in your business. Are you unfamiliar with Facebook…
The benefits of Instagram and Facebook Video Marketing
Video use has rapidly been expanding on social media. Even Facebook founder and CEO Mark Zuckerberg sees the continuing importance of video on his platform, stating “I see video as a megatrend” in February of 2017. Businesses can take advantage of the “megatrend” by using more recorded content in their digital marketing and content strategy…
Branding Strategy – The Top 5 Questions You Need To Ask
First things first. Your brand is not just your logo, your advertising, your product or even your business name. Yes, it encompasses your brand’s elements, but also how your brand is perceived, what your customers expect, and the feelings they get when they use your products or services. A branding strategy is basically a plan…
Growing Your Brand On Instagram
A great number of studies have shown that content that includes images has a 94% greater chance of being viewed when compared to content without. Quality images can communicate detail, conjure up emotions and can drastically influence a viewer’s purchase decisions. For some, Instagram is one of the last platforms that’s considered in an overall…
The Importance of a Complete Digital Marketing Strategy
A challenging, ever-changing beast, the world of digital marketing can be daunting, however with careful planning, the right tools and expert advice from those in the know, it can most certainly be tamed. Holistic strategies undertake a multi-faceted approach to marketing that involves all channels working seamlessly together in order to form a complete user-friendly…
How to Live in the Moment… Digitally.
There is no doubt that in this day and age a strong social media presence is the key factor for a successful company. The reaction from the world in regards to their willingness to adapt to social media was and still is, nothing short of incredible.